Primary Objective:

• Solicit and promote sales of ASB product to achieve business KPIs
• Deliver superior customer experience

Key Responsibilities:

Sales
• Solicit and promote sales of ASB products
• Achieve individual sales targets and contribute towards to achievement of Group targets
• Prepare and pro-actively execute sales plans for prospective customers, using internal marketing
as well as self-generated leads
• Set appointments, carry-out sales call visits where necessary, prospecting and early engagement
with new to bank customers
• Cross selling of other retail banking products such as PF, PF-i, Credit cards etc.

Customer Service
• Ensure high standard of customer experience in line with the quality and standards set by the
Bank

Compliance
• Ensure compliance to the policies and procedures set by the Bank
• Protect the image and brand of the Bank

Operations
• Ensure that the physical sales centre or sales hub is well maintained in line with the quality and
standards set by the Bank